2007 Tacoma Commercial “Mud People” Still Funny, Still Dirty
So here’s an official Toyota Tacoma commercial circa 2007:
It’s got everything you need in a truck commercial targeting younger buyers:
- Stupidity in the form of diving into mud puddles
- Silliness in the form of dancing a jig, wearing goggles while ‘rafting’ through mud
- Recklessness in the form of jumping a new crew cab Tacoma off a small hill
- A ‘viral feel’ in terms of the production…sort of feels like it was amateur video shot over the course of a wild weekend. Of course, it wasn’t – it was a professional shoot.
What do you think – good marketing? Does it make you want to buy a Tacoma?
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