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Diesel Chevy Colorado in 2014?

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Rumors have been flying around the new Chevy Colorado planned for late 2013 as a 2014 model. The biggest one lately is will it be offered with a diesel engine? Some say no, our sources tell us yes.

Diesel Chevy Colorado in 2014?

Many people point to this styling as to what the new Colorado will look like. Will it be powered by a diesel engine?

Several sources have confirmed to Tacomahq.com that indeed a diesel Chevy Colorado is in the future plans. The thought is that the Colorado will go into production in the next 2 years and a diesel will be offered sometime after the 1st-generation. This news could have a large impact on the future of the compact truck market that so far has disintegrated as more and more consumers buy larger trucks. This trend is fueled by a relatively small increase in purchase price and fuel economy between the two classes of trucks.

A diesel Chevy Colorado (GMC Canyon) could definitely sell some trucks if you read much into what forum posts and analysts say. Diesel truck fans have been clamoring for a compact diesel for years. So far, environmental regulations, rising diesel prices, more efficient gasoline engines and consumer demand (or rather lack of if you ask some industry insiders) have held back any sort of compact diesel from entering the market.

A diesel compact pickup would be a very viable competitor to the Tacoma. Toyota has for years toyed around with a diesel engine most notably for the Tundra. While there has been a few diesel Tundra sightings, a diesel Tacoma has not been talked about. Toyota does know how to build a diesel though, the Toyota Hilux is a well-known compact diesel pickup similar to the Tacoma that has world-wide fame as being almost indestructible (just ask the guys at Top Gear.)

The Tacoma, it could be argued, hasn’t changed much over the years. The reality is that it hasn’t had to with competitors like the Ford Ranger going away. Will new competition spur Toyota to make large changes to the Tacoma?

The advantages of a diesel compact truck could be many. Several diesel fans point out that the new-age diesels run quieter with less emissions. Also, they idle at lower RPMs and they offer more power versus a gasoline. Plus, several diesel cars have showed that diesel engines could be substantially more fuel efficient than gasoline only engines.

Our opinion is that a diesel Colorado won’t be a strong seller unless the diesel option is less than $2500. Chevy couldn’t sell enough Colorados and Canyons to keep building them just a few years ago – what makes them think that bringing back a more expensive truck is going to do any better?

What do you think? How interested are you in buying a diesel-powered compact truck?

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28 Comments

  1. The dirty little secret about compact pickup trucks is not one has ever earned a NHTSA or an IIHS Top Safety Pick rating. That being said, the newer Toyota Tacomas and the Nissan Frontiers come really close to qualifying. I think OEMs ignore, overlook, or are just in complete denial about the connection between safety and sales. Vehicles that earn good rating get free advertising from IIHS and NHTSA. Safer vehicles sell better. The problem with the Chevy Colorado is it rates at the bottom of the safety list in the small pickup truck category. I think this is one major reason the Colorado hasn’t sold many units. If the new redesigned 2013 Colorado receives good crash test ratings and they offer a diesel option at reasonable price that could be a game changer.

    • Tim Esterdahl says:

      Dr. Lou,

      Good points. The other problem for compact trucks is that NHTSA has made it tougher to get 5 stars (http://www.tacomahq.com/111/20.....t-ratings/). I don’t know about OEMs being in denial of the connection between safety and sales. I tend to think they are looking for a sales “trifecta:” safety, styling and MPG. As consumers demand more MPGs, it will be interesting to see if safety takes a (further) back seat.

      -Tim

  2. Pingback: Will Ford Bring the Ranger Back to the U.S.? - Blue Springs Ford Parts Blog | Blue Springs Ford Parts Blog

  3. The problem with mid size trucks now is there is no advantage to them. GM stubbornly refused to upgrade the Canyon/Colorado where every car on the planet had steering wheel controls, year after year they had the same basic packaged. Same radio and it took forever to get blue tooth. You could also purchase a full size for the same price.

    Fuel Mileage was about the same. So why pay the same for less?

    Now I know they can bring a diesel over here. Look at the TDI VW. 40mpg car.

    If they had a truck that had the same power as a full size yet got 30+ mpg and had all the cool stuff the Tacoma has now…that truck would sell like hotcakes. I’d dump my full size Ram tomorrow for a truck that got awesome gas mileage yet could still pull.

    It must tuneable as well, have all the tech options available and be cool. Who cares if it costs the same as a full size now? In 30 years I’ve owned 13 trucks.

    None have ever given me my needs. I want a Tacoma sized truck that got 30+ mph on the highway, 4×4, Blue Tooth, Nav, Backup Cam, Voice Recognition, have 400ft lbs of tq and averaged 25mpg city highway.

    I’d pay 30-35k for that. A diesel really shouldn’t cost that much more if you are mass producing them. It will take a lot of faith on the manufactures to step up. I can promise you on this. If you build it, they will come.

    • JimBob – If you’d pay $35k for a mid-size diesel, Chevy is building a truck for you! :-)

      For what it’s worth, I agree with you 100% – I’d gladly pay full-size money for a mid-size diesel if it got 30mpg. However, the “conventional wisdom” for years has been that most truck consumers won’t be willing to spend more than an extra $3-5k for a diesel, which means a $35k mid-size diesel might be too much.

      Like I said, I think the demand for light-duty diesel trucks is going to be incredible. Diesels are perfect for trucks: they’re just as efficient in the city as they are on the highway, the have gobs of low-end torque which is great for pulling and hauling, and truck owners don’t mind all the negatives like noise, smoke, extra maintenance, etc.

    • Cherry Hanz says:

      We are WAITING for the truck you just described. Please someone build this truck!

      • Tim Esterdahl says:

        Cherry,

        There is more reason to believe that they will in the next 1-2 years than ever before. With the Ram 1500 getting a diesel, a new Jeep pickup (diesel?), a diesel Colorado all coming to the market, the diesel trend is gaining steam quickly.

        -Tim

  4. Another thought….

    I think I know why they have not done this. They will kill the full size market sales…..

    Toyota has the best option to do this…instead of trying to compete in the full size market, they could kill it with a Diesel Tacoma.

    The Tundra may be somewhat popular but it will never be an F150.

    Either way, first company that builds a mid size with a diesel that gets great mileage is going to mop up in sales.

  5. mike shankin says:

    i plan retiring in near future and want to downsize from my ’96 ram 2500 diesel. chevy, ford and vw all have nice midsize diesel pickups in foreign markets. chevy most likely to bring the diesel. ford only bring ranger if forced to by competitiom, afraid of loosing #1 sales status of f150. i’m looking for 30mpg hwy and 7k towing, possible with midsize diesel pu. keep hoping!

  6. Good bye Toyota, hello Chevy!

  7. mike shankin says:

    how interested am i? i’ve been waiting for 2 yrs for a truck capable of towing 7k and 30mpg (empty). only way to get there is with midsize diesel. bring it on.

  8. If ford wants to keep F150 sales at the top, they should bring the global diesel Ranger to the US and rebadge it the F150C (compact). Honestly though, with all the run around you get from the major auto makers, I’d rather see a small company with great CS make a diesel pickup… I remember a youtube video where a Ford CS rep said that the F150 EcoBoost wasn’t designed to tow… that’s just sad.

  9. It’s almost 2013 and still nothing from GM about the power plants they plan on putting in the NA 2014 Chevy Colorado. I don’t want to get my hopes up BUT I’m still hoping GM brings us a midsize pickup with a diesel that also gets good crash test results. If I’m going to spend my hard earned money on a pickup, I’ll want it to be safe as well as functional. Who wants to drive a coffin on wheels? I already have a pickup like that that gets middling MPG. Please someone make a pickup that will convince me to trade-up.

    • Tim Esterdahl says:

      DrLou,

      Not quite correct. GM has stated several times over the past few weeks that they are totally invested in diesel production. Most every news sites by now think that there will be a turbo diesel in 2014 based on GM’s comments. So, it’s coming, just not this year.

      -Tim

  10. Tim,

    I hope you’re right about a diesel Colorado coming to NA but from what I’ve read,(although saying they’re committed to bringing light-weight diesels to NA) GM is also saying they’ll take a wait-and-see approach to determine if NA has changed its view on GM diesels. My guess is that GM will use the upcoming 2013 Cruze diesel as a measure to see if NA is receptive to diesels. If we are, then I think we stand a real good chance on getting a diesel Colorado.

    Lou

  11. It looks like I guessed right. In this article, GM’s Mark Reuss does indeed state that GM could be a diesel vehicle player but want to see what NA’s current perception of diesel vehicles.

    http://rumors.automobilemag.co.....z2JuL9Ya5N

  12. It’s not a truck, unless it has a 6 or an 8 foot beg, anything smaller then 6 ft. is an SUV. I don’t want an SUV. I have a 93 Ranger that still runs great, but its to small for the family so they have to stay home, plus it only get about 14mpg in the city, so it sits in the driveway most of the time while I ride my motorcycle to work which gets about 56 mpg. The family car gets about 19 mpg in the city. If anybody came out with a diesel truck with a 6ft. bed, that gets over 22 mpg in the city, and comfortable for the whole family, and under $30 thousand, I would sell my Ranger, my car, and my motorcycle, and would buy that truck! Well, maybe I’d still keep my bike! But I will not buy a SUV(a want to be truck) with a 3,or 4 or 5 foot bed, that is not a truck!

    • Tim Esterdahl says:

      Mike,

      I’m curious what you consider the Toyota Tundra CrewMax full-size with a 5′ foot bed. With a GVWR at about twice of the Ranger, is that an SUV?

      -Tim

  13. Larry Morris says:

    I am one of the baby boomer generation. I own a truck that is 10 years old. I would buy a mid-size diesel pick-up in 4 wheel drive , work truck trim,otherwise I refuse to buy another pick-up,I will keep the truck I have,if I have to scrounge junk yards for parts. So join me refuse to buy,Americans are worthy of the same choices as the rest of the world markets enjoy. I hope they go bankrup with their eco-crap.

    • Tim Esterdahl says:

      Larry,

      Unfortunately, the diesel market in other world countries is going more “eco-crap.” The new European regulations are said to be tougher than the EPA, the Chinese are looking to follow with all their pollution in Beijing and other third-world countries will be forced to follow suit.

      The days of the plain diesel are long gone and even the new diesel pickups are going to be eco-friendly trucks. Some think the new diesel engines are actually more environmentally friendly than current gas engines.

      -Tim

  14. The Colorado may not be a big hit for GM in the USA but the last one was a big seller. Also sold as Isuzu, GMC, Holden, Vauxhaull, and Opel. I travel quite a bit for work and have seen these trucks in Chile, Kenya, Japan and all over Europe. The new Ford Ranger (it looks nice and is a mid size truck)is showing up quite a bit as well but again like the Colorado the current model is not for sale in the USA…yet.

  15. I thought that a diesel Dakota would have been a world beater. 28-30 mpg empty, then be able to pull that boat or utility trailer for the weekend. The first diesel small truck dealer gets my new F-150 as a trade-in. Anxious to see how Fiat err Chrysler prices the diesel option in the Grand Cherokee. The excuse that we don’t have the right formulated fuel just won’t make it any more. My guess is that Toyota will jump out ahead and the domestics will try to play catch up.

    • Tim Esterdahl says:

      Cecil,

      Could be that Toyota might jump ahead. I will say this, unless something exciting happens in the compact truck market like a compact diesel, it is going to stay stagnant.

      -Tim

      • Maybe all of us compact diesel fans should pool resources and build a modified truck and show case it at 4 wheel events and camper and out door shows and take our passion to the bean counters and look for a marketing guy that gets this market segment and demand that is out there. Build it and they will come.

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